Research & Outreach Specialist (B2B Partnerships, PR)

About the role

This is a research-and-relationships role focused on finding the right publications, blogs, newsletters, social media personalities and collaborators that match the company's messaging and reach its audience. The specialist runs outreach to secure guest posts, features, backlinks and partnerships. It is not a technical SEO role. The position is offered as a contract.

Key responsibilities

• Research companies, industries, competitors, AI trends, publications, communities, influencers, analysts and technology ecosystems, and identify partnership, collaboration, sponsorship and business development opportunities.
• Build and maintain prospect databases in a CRM and research tools, and monitor competitors, emerging technologies and market trends.
• Research speaking opportunities, conferences, webinars, podcasts and industry events.
• Run personalized email, LinkedIn and multi-channel outreach campaigns, building relationships with founders, executives, partners, journalists, editors, analysts, customers and community leaders.
• Pitch guest articles, thought leadership, executive interviews, case studies, press releases and announcements, and coordinate the full publication process.
• Develop partnerships with AI and developer communities, SaaS platforms, industry associations and technology organizations, and support co-marketing initiatives.
• Track outreach KPIs such as response rates, meetings booked, partnerships initiated and publication placements, and maintain dashboards and reports.