Senior Media Buyer & Creative Strategist (Affiliate Marketing)

About the role

We are looking for a senior media buyer with a strong creative‑strategy background to lead growth across two core verticals. You will own the full creative process, from research and concept development to production, testing, iteration, and scaling, while collaborating closely with video editors and media buyers.

Key responsibilities

• Lead creative strategy for two distinct verticals
• Conduct competitor, market, customer and ad‑library research
• Develop fresh angles, hooks, offers and advertising concepts
• Write direct‑response scripts and detailed creative briefs
• Guide video editors from concept through final delivery
• Collaborate with media buyers on testing plans and performance analysis
• Identify winning creatives, iterate and extend their lifespan
• Build a repeatable creative system that consistently produces new tests
• Scale winning campaigns and cut under‑performing ads

Required profile

• Proven experience creating performance‑driven creative for paid social
• Strong direct‑response copywriting skills
• Ability to interpret metrics such as CPA, CPL, ROAS, CTR and hook/hold rates
• Data‑driven mindset: turn research and performance data into compelling creative ideas
• Clear communication with editors, media buyers and leadership
• Ownership mentality and comfort being measured against results
• Continuous study of ads, markets, customers and emerging creative trends

Required skills

• Paid Social Advertising
• Media Buying
• Direct‑Response Copywriting
• Creative Strategy
• Ad Performance Metrics (CPA, CPL, ROAS, CTR)

What we offer

• Competitive base compensation
• Performance‑based commission
• Ownership of two important growth verticals
• Direct influence over strategy, production and account growth
• Opportunity to build and lead a creative engine