Mid-Senior Channel Sales Manager – Distributor Management Lead

About the role

We are seeking a high‑caliber Mid‑Senior Channel Sales Manager / Distributor Management Lead to drive commercial performance for Huawei Consumer Business Group across Serbia and the Western Balkans. The role holds end‑to‑end responsibility for Tier‑1 national distributor governance, B2B commercial policy, sell‑in revenue growth and channel ecosystem stability.

Key responsibilities

• Lead strategic partnerships and executive‑level negotiations with Tier‑1 national distributors such as Comtrade, KimTec and ASBIS, including joint business planning and multi‑million‑euro contracts.
• Own the total sell‑in P&L and revenue targets across smartphones, PCs, wearables and smart devices, designing commercial policies, margin structures, rebates and market development funds.
• Oversee distributor purchase‑sales‑inventory (PSI) models, manage inventory health, and drive product launch quotas and stock clearance programs.
• Architect the sub‑distribution hierarchy, enforce MAP policies and prevent gray‑market dumping.
• Manage distributor credit allocation, payment terms and cash collection in coordination with finance teams.

Required profile

• Minimum 3 years of progressive commercial sales and channel management experience in 3C consumer electronics, mobile devices, IT hardware or telecommunications.
• Proven track record of governing Tier‑1 national distributors or holding product/business unit responsibility within a major 3C hardware distributor.
• Bachelor’s degree in Business, Economics, Engineering or related field; native/fluent Serbian and professional English proficiency.

Required skills

• Expertise in sell‑in forecasting, PSI strategy and corporate credit risk governance.
• Advanced B2B commercial modelling, including complex rebates, margin structures, price protection and SLA contracts.
• Strong C‑level executive presence and negotiation skills.

What we offer

• Access to over 1,000 offline training programs and 10,000 online courses through Huawei University.
• Personal mentorship from experienced colleagues during the first six months.
• Opportunities for internal mobility across the company after the first year.